Your Guide to Social Media Enlightenment – From Trending Topics to Innovative Startups

The Beginner’s Guide to Guest Blogging

The advantages to guest blogging are significant.
You build valuable backlinks to your website which may seduce visitors down your sales funnel. You get the SEO juice associated with posting on reputable blogs. You bring awareness to your branding, and build yourself as a subject expert.

You want to be strategic in terms of where

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How to Use Email Marketing and Write an Effective Newsletter

This is a guest post by Hayley Hobson

Newsletters are an effective marketing tool and a great way to stay in touch with the people who visit your website, your Facebook page and your clients. They can also be used to increase your brand awareness, as the content you are putting out is more … Read more

How to Effectively Promote Your Blog Posts

The key to effectively promoting your blog posts is to understand which methods are most appropriate for your blog. You have a finite amount of time to promote your posts so spend it wisely. 
Regardless of what you’re blogging about and your target audience, you want to capitalize on your existing social networks as tools

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Social Media Cheat Sheet for Small Businesses

Are you new to the social media scene and want to get your bearings? After all, there are many potential social networks to choose from. This infographic will give you a peak into the time investment involved with each social network, the potential quality of interactions or impact and even how much fun you might

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Signs You’re Suffering From the Social Sickness

The Social Sickness

Do you use the Like button instead of posting a comment? Do you checkin to locations when driving by? Do you regularly check your level of online influence? Have you abolished vowels from your vocabulary?  If you answered yes to any of these questions, you may be suffering from a social sickness.

Most habits that

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How Google is Preparing Students for the Digital World

This is a guest post by Melissa Miller

With the ever-evolving digital world we live in, it’s no wonder that web marketing has taken off the way it has. Everyone these days has an email address, Facebook account, Twitter handle and a smartphone to stay in the loop 24/7, so it’s only natural for marketers … Read more

5 Tricks to Increase Your Employee Productivity

Portrait of a Smiling Young Woman in a White Top Standing in Front of a Crowd
This is a guest post by Irene Chen

One of the most fundamental errors that any employer or business manager can make is to regard their employees as costs and not assets. It’s a known fact in the world of commerce and industry that a satisfied employee will be more productive. Once that fact has … Read more

How Small Businesses Can Turn Pinners into Purchasers

Pinners are a force to be reckoned with, and their purchasing potential is enormous. They make up the third largest social network, hit 10 million in record time and can be a huge source of traffic for your website, traffic that has a strong reputation for converting into customers.

If you’ve been lukewarm about whether

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