Your Guide to Social Media Enlightenment – From Trending Topics to Innovative Startups
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Get the Most Out of #FollowFriday

By Kristi Hines

Every Friday, you’re bound to see tons of tweets with the famous #FF for #FollowFriday where Twitter users recommend people they think everyone should follow.  You’ve hopefully been the recipient of these tweets as well!  But the real question, have you ever followed any of those people?

If you haven’t because you didn’t want to troll around multiple profiles, you’re in luck.  All you have to do is be logged into Twitter and visit the status message directly by clicking on the timestamp of the tweet within Twitter, HootSuite, or your Twitter management client, and you will see this.

Here you get to see the bio for each Twitter username mentioned as well as whether you are following them or not.  You can follow new people right from this page. If you like the inclusion of the Klout score next to each profile, you can get that if you use the Google Chrome browser with the Klout extension. Not that it should all be about Klout, but sometimes it can be a good indicator of how each profile on Twitter is.

You can see from this how important your Twitter profile bio is–it is your 160 character long chance to get people to follow you! So make it count by including keywords similar to those you want following you. I have freelance writer, online marketing, blogging, social media, and photography in my bio so anyone with similar interests will hopefully follow me.

If you have you have multiple Twitter handles, you can even include those and they will be linked to automatically to the related profile. You can see that in action with @smexaminer’s bio including @mike_stelzner’s personal Twitter handle included.

So how do you get the most of the #Follow Friday’s you send out for the people you’re recommending? Here are some tips!



Follow the people you recommend. Nothing will make you look worse than recommending random people that you yourself are not following.



Individual recommendations are the strongest. I’d guess that the most beneficial #FollowFridays are ones where someone recommends one Twitter user with the rest of the 140 characters devoted to why people should follow that user.

Recommend people for a reason. I like to do my #FollowFriday’s based on the people whose posts I include in one of the categories in my Friday roundups. Each #FF tweet includes somewhere between five to eight Twitter handles plus the topic hashtag that I recommend them for –#blogging, #business, #personaldevelopment, #social media, and #seo so my audience knows what each Twitter profile is about.

Avoid the generic list. Is your #FF full of nothing but usernames? You have to give people a reason to follow those you recommend–try splitting them up and saying why you recommend them. It will make them look less spammy and more valuable for everyone involved.

And if you’re the recipient of a good #FollowFriday, do your best to say thanks.  If you’re getting dozens every Friday, or suspect they are automated, it might be tough. But do your best– it goes a long way!

Kristi Hines is a freelance writer, blogger, and social media enthusiast who enjoys photography, tennis, and salsa dancing. Follow her on Twitter.

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8 Responses to this post.

  1. Anonymous's Gravatar

    Posted by Anonymous on 21.10.11 at 5:28 pm

    Thanks for the info. Twitter can be a valuable resource for getting traffic to your website. I now understand follow friday.

    http://flytel.us/
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  2. Anonymous's Gravatar

    Posted by Anonymous on 21.10.11 at 5:28 pm

    Hi, I agree 100% about Twitter being a valuable resource for driving traffic to your website.

    Most people can benefit in using Twitter in some capacity or another. If any of my readers are not sure about how they can benefit, drop me an email at llwalker.com. We need to chat.

    Glad you have a better understand about #FF. Kristi is an awesome & well-respected writer. Have a great weekend!

  3. Twitter Marketing For Your Business – 1 BEST 1's Gravatar

    Posted by Twitter Marketing For Your Business - 1 BEST 1 on 21.10.11 at 5:28 pm

    [...] Get the Most Out of #FollowFriday [...]

  4. Corrinla Biber's Gravatar

    Posted by Corrinla Biber on 21.10.11 at 5:28 pm

    I also  like to do my #FollowFriday’s based on the people whose posts I include in one of the categories in my Friday roundups. 
    http://www.astove.co.uk/reviews.html

  5. Writing Around the Web – Social Media, Google Analytics, and Conversions « Business Developement « Business Developement's Gravatar

    [...] Get the Most Out of #FollowFriday – How do you get the most of the #Follow Friday’s you send out for the people you’re recommending? Here are some tips! [...]

  6. Anonymous's Gravatar

    Posted by Anonymous on 21.10.11 at 5:28 pm

    Thanks Kristi for the great reminders of how to use #FF to our best advantage. It’s a great way to meet new folks and to give a shout out to the ones you appreciate. 

  7. MySkinConcierge Ava's Gravatar

    Posted by MySkinConcierge Ava on 21.10.11 at 5:28 pm

    Thanks Kristi for givng us some great guidelines for our #followfriday culture!

    Chat Soon!

    Ava Roxanne @MySkinConcierge:disqus 

    http://www.AvaRoxanne.com

  8. Samuel's Gravatar

    Posted by Samuel on 21.10.11 at 5:28 pm

    Nice article by you Kristi.

    Follow Fridays are something I have to work on more often.

    It can be a great way to add new followers to your profile.
    Samuel recently posted: Top WordPress Plugins To Reach The Top!My Profile

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