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Marketing on Paper Towels in Restrooms

Toilet Paper Advertising | Social Media Blog

An average person is exposed to 3,000 ads per day. Advertisers continue to look for more and varied ways to promote their products or services.

I remember the first time I saw an advertisement in a restroom stall, inside a taxi and more recently on my monthly bus pass, but arguably the most unique or memorable place I’ve seen an advertisement was in Slovakia and appeared on each sheet of the paper towels in a restaurant’s restroom. The ad appeared to be low in ink since it did not bleed onto my hands when I dried them off.

I now turn to you dear reader, where is the most unique or memorable places you’ve seen an ad?

4 Responses to this post.

  1. steven's Gravatar

    Posted by steven on 07.01.11 at 3:14 pm

    Schools are now starting to consider having advertisements on permission slip forms. I also have heard that many states like California that are bankrupt are starting to consider placing advertisements on license plates.

  2. lauraleewalker's Gravatar

    Posted by lauraleewalker on 07.01.11 at 3:14 pm

    Thank you for adding value to this post. You taught me something new. I appreciate your contribution.

  3. Jennifer's Gravatar

    Posted by Jennifer on 07.01.11 at 3:14 pm

    I’ve never seen some advertisements using paper towels. They know that paper towels are disposable. And now they’re making sure that it’s not just going to the sink but now it’s also a way to advertise.

  4. lauraleewalker's Gravatar

    Posted by lauraleewalker on 07.01.11 at 3:14 pm

    Thank you for your comment. It’s an interesting way to advertise, of course, there is such a impermanence to this type of advertising. It gets one viewer per go. That said, the cost must be minimal. I wonder if it will ever catch on here (Vancouver, Canada) or North America in general.

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